With over 10 years experience in the Entertainment Industry and 8 years experience in Digital Marketing, Peter-John, brings proven knowledge of creative strategy, vision, social media and digital marketing with an emphasis on Creative Content and Story Telling for Lifestyle brands. Formerly, Co-host of SunTV’s Street Eats, and a Universal/Last Gang Records Recording Artist, Peter-John’s background in Music and Television allowed him to bring a fresh and unique perspective to digital and creative, from campaigns to ideation to strategy and execution.
As a Partner and Creative Director at 3C Marketing, and Director/Producer, Peter-John’s strategic creative direction and production experience specializes in bringing stories to life, creating engaging content and campaignable ideas for clients like RBC, Energizer, CBRE, YUM! Brands, Weston Bakeries, Pepsi Co. Voxx Life and Mercedes Benz among others. He has directed and produced commercials, short films and several digital series for some of North America’s top brands.
Peter-John is currently working on projects in film, television, and digital production - creating content for some of North America's top brands.
A graduate Ryerson University’s Bachelor of Applied Arts, Radio & Television Arts Program, Peter-John was a recipient of the John Webb Graham Award Scholarship. While at Ryerson he directed and produced the award winning Toronto-Cuba documentary “La Bicicleta”. This documentary was the winner of the Tara Award for best documentary and featured in the Latin American Film Festival in 2004.